NIKE

In partnership with Ph.Creative, an employer branding agency, I crafted messaging to support Nike’s 2025 career site, writing social posts, chatbot copy, and newsletters to hype its launch. The role required quickly learning and adapting to Nike’s brand voice and employer value propositions (EVPs) to ensure every piece of copy aligned with their identity and resonated with athletes*. It called for conceptual thinking, pushing creative boundaries while staying on-brief, and working closely with strategists, designers, and art directors to bring ideas to life. Bigger than a hoop dream—I can now say that I contributed to the world's most iconic sportswear brand, leaving my mark on Nike, right in my hometown of Portland.