“Aside from Lakecia's exceptional writing skills, she's a pleasure to work with throughout the process. She was receptive to feedback, proactively suggested how we could improve the work, and consistently delivered. Her professionalism, knowledge of culture, and commitment to excellence were evident in every interaction, making the collaboration a seamless and enjoyable experience. I highly recommend her but selfishly only want her to work with P.A.C.”
Jeremy Hodges, Artist + Founder at Project Art Collective
“I had the pleasure of working closely with Lakecia on several projects where she played a pivotal role in scriptwriting & conceptualization. Lakecia demonstrated exceptional writing skills, consistently delivering high-quality content that effectively conveyed our message to our audience. Her ability to grasp complex concepts quickly and intuitively translate them into compelling narratives was truly impressive. Not only was she a fast learner, but she also displayed a remarkable level of creativity and attention to detail in her work. In addition to her professional skills, she was a pleasure to collaborate with, always bringing a positive attitude and proactive approach to every project.”
Maria Vasquez, Senior Project Manager at Grey
“When I met Lakecia, I knew I wanted to work with her immediately. She is passionate, warm, and trustworthy. As a gifted copywriter, Lakecia brings an amazing array of skills and expertise to every project. I had the pleasure of collaborating with her on NPR promotional campaigns involving digital and social videos. Her capability to conceptualize and write copy within a very short time with ease was impressive. I would highly recommend Lakecia to any team.”
Carol Paik, Creative Lead at NPR
“Lakecia's [LinkedIn] profile headline is "words + ideas" and that is exactly what she delivers -- both at the highest level. Her "words + ideas" are only outdone by her kindness, humor, and enthusiasm. I would not hesitate to work with her again (and again and again). She takes on any challenge, hears feedback well, delivers excellency on tight timelines, and asks lots of questions (which is an amazing quality). She truly loves the craft and enjoys flexing her creative muscles. She presents work clearly and passionately, and is a great client-facing presenter. Whether it was TV scripts, radio scripts, conceptual thinking, or good ol' headline writing, I was confident Lakecia would bring fresh, insightful, smart, human-driven ideas that would invariably lead to better, stronger, more persuasive work. I cannot wait to work with her again (and again and again).”
Peter Herbert, ACD at Grey
“I worked with Lakecia on the Go Lab incubator program at Meta, where she led our copywriting and assisted in our branding strategy. Lakecia was a pleasure to work with -- not only was she a total team player but also an out-of-the-box thinker when it came to the program's creative strategy. She puts a lot of care and thought into her decisions and helps deliver great impact through her work.”
Jamie Koffman, Strategic Partnerships at Meta
“Lakecia is able to squeeze the creative juice out of the most mundane situations. Time and time again I looked to her to deliver copy for branding, social, curriculum, presentations, and more. Whatever the task, she dove in quickly and delivered quality work within tight timelines. A professional dedicated to developing her craft and supporting her team, I’m looking forward to working with Lakecia again and highly recommend her.”
Vernee Norman, Independent Emmy Award-Winning Producer + Project Manager
“Brand-thinker and sharp-as-a-tack writer! I had the pleasure of working with Lakecia for almost 2 years at REI Co-op. She was the singular brand voice for our product division. In that capacity, she balanced concise technical writing with elegant brand-infused copy, all in a fast and steady environment. She is a thoughtful and fun person to work with. I would absolutely recommend her for any brand, big or small, that is looking to elevate their brand voice and execution.”
Scott Mosher, Creative Director at REI
“Lakecia is a fun, dedicated, and passionate copywriter. We were colleagues at NPR as a copywriter/art director team and tackled a few great projects together that left our clients very happy. Lakecia always prepares ahead for client meetings, gets excited about the work, asks good questions, and offers her own unique perspective. I would love to work together again!”
Juana Merlo, Independent Art Director
“Lakecia stepped in during a period when we needed extra copy support. She quickly learned Kabbage's complex product information to write emails, online ads, web copy, blog posts, and video scripts on a tight timeline. She brought creativity to our brainstorms, even participating on-site when asked, and always had a fresh eye. Her writing is conversational and approachable – a tone many brands look to convey today.”
Audrey Johnson, Brand Lead at Kabbage